Senior Management

Norman Fong - Executive Director 
Norman grew up in San Francisco’s Chinatown and received a B.A. in Sociology from San Francisco State University and Masters of Divinity from San Francisco Theological Seminary. The “Good Reverend” lived in Hong Kong and other parts of Asia working on human rights issues for one-and-a-half years. He was Youth Program Director at Donaldina Cameron House for 11 years. In 1990, he joined Chinatown CDC as Program Director. As Deputy Director, Norman oversaw the organization’s work in Community Organizing, Community Planning, Resident Services, and Youth Leadership. He is also an ordained Presbyterian Minister. Norman was promoted to Executive Director on October 3, 2011.

Cindy Wu - Deputy Director 
From 2007-2014, Cindy was the Community Planning Manager at Chinatown CDC. With her team, she worked to empower grassroots community members to advocate for the sustainability of Chinatown. Her work spans open space, transportation, land use and affordable housing. In that role, she won over $45 million in capital improvements for Chinatown. Cindy has also sat on the SF Planning Commission since 2012, serving terms as President and Vice-President. As Deputy Director, Cindy oversees housing development, property management, human resources and administration.

Malcolm Yeung - Deputy Director 
Malcolm has served as the Deputy Director of Programs at the Chinatown Community Development Center since July 2012. Chinatown CDC is a comprehensive community development center based in San Francisco with a focus on affordable housing, tenants rights, community planning, and youth leadership development. Malcolm graduated from Berkeley Law in 2001 after which he practiced in venture finance and patent litigation at Perkins Coie LLP and then O'Melveny and Meyers LLP. In 2003, Malcolm joined the Asian Law Caucus as a consumer and tenants rights attorney. Malcolm represented the Asian Law Caucus on the California Civil Rights Coalition where he also served as Co-Chair. In 2009, Malcolm joined Chinatown Community Development Center (for the first time) as Policy Manager. After serving on the Board for six years, in 2011, Malcolm served as President of the Asian American Bar Association of the Greater Bay Area, which was then and still is the largest minority bar association in Northern California. From July 2011 to July 2012, Malcolm served in the Administration of San Francisco's First Asian American Mayor, the Honorable Edwin M. Lee, as his first Senior Housing Policy Adviser. Shortly thereafter, Malcolm was "called back home" to Chinatown CDC where he continues to serve the community. Malcolm likes to tell bad jokes, ride his bike(s) slowly, and torture his two children by making them tell him what a great dad he is. His youngest son Kai was just elected as President of Jefferson Elementary School, of which Malcolm is extremely proud. Malcolm is co-editor of a collection of short historical essays, Chinese Americans on the American Frontier, which can only be found in the most exclusive bookstores.

Karen Gansen - Chief Financial Officer 
Karen was born, raised, and continues to reside in the East Bay. She joined Chinatown CDC in 1998 as the Chief Financial Officer, charged with managing the financial resources and fiscal operations for the organization. Prior to joining Chinatown CDC, Karen worked for 18 years at The John Stewart Company, a for-profit property management firm in San Francisco, where she managed the accounting department.   She has over 30 years of experience in property management/real estate development finance in both the for-profit and not-for-profit sectors. Karen studied finance and accounting at Golden Gate University in San Francisco.

Whitney Jones - Director of Housing Development 
Whitney was hired as Housing Development Assistant in 1992 before becoming a Project Manager, then Senior Project Manager, and eventually assuming his current position. Whitney has been involved in the acquisition, rehabilitation, development, and technical assistance of over 1,500 units of affordable housing in Washington, D.C. and San Francisco. He is a graduate of LISC’s Housing Development Training Institute and University of Southern California’s Bay Area Ross Program for Real Estate, as well as the University of Kansas with a B.A. in English, and the University of California, Berkeley with an M.A. in Geography.

Gen Fujioka - Director of Policy and Government Relations
As Director of Policy for Chinatown CDC, Gen oversees the organization’s agenda to protect and strengthen working class and low-income communities through institutional change. He also supports the organization’s housing counseling and compliance teams. Previously Gen was the policy director at National Coalition for Asian Pacific American Community Development in Washington DC, attorney at the Asian Law Caucus litigating housing and civil rights cases, and staff attorney at the Legal Aid Society of Santa Clara County. Gen is a founding board member of Tenants Together a statewide tenant’s rights coalition.

Winnie Chu - Director of Resource Development 
Winnie joined Chinatown CDC in March 2010. Prior, she was the Executive Director of Survivors International. Her work experience includes 11 years as Vice President of Grants and Programs at Community Foundation Silicon Valley and 10 years as an independent consultant providing technical assistance to nonprofits on strategic planning, organizational effectiveness, board development, and fund development and advising foundations and corporations on setting up philanthropic programs and community initiatives and evaluation. Winnie was on the Board of Directors of Community Education Services and is an American Leadership Forum Silicon Valley, Senior Fellow. Winnie holds a Masters in Public Health from the University of California, Berkeley.

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